Story behind the brand

Story behind the brand

The story behind why I decided to start my own business.

I think allot of my dream behind starting By Roomie was planted 11 years ago when I sold my dog walking serviced based business back in the UK in 2011, this was because I had met my now husband Craig in Australia on a 3 week holiday a year before & realised the only way to be together is if I jumped ship over the pond & set up life there.

I was 22 when I immigrated to Melbourne & I naively thought another business would spring to mind & be my next carrier path, instead I suffered terrible homesickness & worked in the hospitality sector for 6 years before marrying & having my first son in early 2018, my second son was born in 2019 & my third in 2020. Life was as you can imagine having three boys under 3 consumed with feeding, bottles, naps, nappies & little to no sleep.

During the lockdown darkness I started digging deep on what I really want to do for myself & what life looked like working around life with children currently & in the future. I have always had a burning desire to own my own business again to some capacity. Towards the end of lockdowns I started studying web design & branding and LOVED the creative aspect.

The more work I completed for other businesses creating branding & website designs I kept thinking why don’t I put these skills into action for myself and thats what lead me to creating By Roomie.

More random info of myself..

I love working out for my headspace more than my fitness

I recently started drinking coffee last year now I cant go a day without a almond cappuccino.

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